When Michael Jordan unveils a new shoe, the event is legendary. To experience one is an experience in itself.jordan shoesIt's amazing just what a shoe company will do to sell a pair of sneaks. Even when it knows people will buy them anyway. Miami was the spot last week. With this year being the 25th anniversary of the Air Jordan line, Nike ed hardydecided to take the world introduction of the silver anniversary kick to a new level.Not only did Nike's people use the ultraluxurious Fontainebleau Hotel as a two-day central locale, they also brought in the two greatest sneaker designers to tell a select group of journalists why a $400 pair of Prada America's Cup sneakers aren't what's special. Rather, that this shoe is. Everything was kept top secret. Never leading anyone on to what was going to happen next. At one UGG ShoesESPN's Chris Broussard was wondering whether they were "fattening us up for the kill."I told him, "I don't think so. I've survived these experiences before. This is just how they roll." Yachts and things. christian audigierWatches and rings. Champagne and chicken wings. After a one-hour Casino Royale-themed trip along the Miami harbor on a three-story, 70-foot yacht, they led the 20 invited guests into a nameless white deco restaurant. Outside, a Ferrari. ESPN RISE's Jay Corbin said, "MJ's here." Jordan was dressed in what appeared to be the same jeans and suit jacket he was wearing two years ago when he came to this event to have us experience the XXIII.This time he had company: Dwyane Wade.Football jerseysJordan came to give D-Wade that blessing.He was in full Hall of Fame speech mode. Being his normal self. MJ basically came through to officially pass the torch to D-Wade. In the 25 years Jordan has been in the shoe game, no one besides him has ever been given the Air Jordan shoe to wear. Other athletes,Discount UGG Boots such as Carmelo Anthony and Chris Paul, have gotten other Jordan/Jumpman sneaks, but not the centerpiece of the brand. Not the Air Jordan.